At The Marketing Depot, we kickstart your SEO strategy by focusing on up to 1,000 "low-hanging fruit" local search terms to build early momentum. Typically, our clients start ranking for over 100 of these keywords within the first 45-60 days. Here's the breakdown of how we make it happen:

Week 1: We collaborate with you to develop a list of relevant keywords and target cities in your service area (e.g., "electrician, panel upgrade, electrical contractor" and "Toronto, Mississauga, Brampton," etc.).

Weeks 2-3: Next, we create optimized landing pages for each keyword + area combination (e.g., "electrician Toronto"). These pages are loaded with SEO-optimized content and rich elements that Google favours.

Weeks 3-4: Once the pages are live, we submit them to Google for indexing and monitor their rise in the SERPs through our tracking software. As we work to surpass the 100-keyword milestone, we'll also be collaborating on your long-term SEO strategy for months 2-6. When the pages achieve their ranking goals, we’ll notify you and shift our focus to ongoing monthly SEO efforts.

Months 2-6: We begin implementing on-page SEO tactics, optimizing key areas of your website to ensure compliance with Google’s best practices and maximize search visibility. Additionally, we will start publishing blogs to build momentum for higher competition keywords.

Month 6+: We’ll compare your site's current metrics to the snapshot from when we started, identifying new opportunities for growth, areas for improvement, and opportunities for a more aggressive approach. From there, we map out your SEO strategy for the next six months.